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Legal

Privacy Policy

Last updated: 5 November 2026

Fraggell Productions Ltd ("Fraggell", "we", "us" or "our") is committed to protecting your privacy. This policy explains what personal data we collect, how we use it, and the rights you have over it. It applies to fraggellproductions.com and to anyone who contacts us, applies to work with us, or applies to create content for us.

We are the data controller for the personal data described here. If you have any questions, email [email protected].

1. Information we collect

Information you give us:

  • Contact and brand details you submit through our application or enquiry forms, such as your name, email address, company, website, ad-account details and the goals or numbers you choose to share.
  • Information you provide if you apply to make content for us as a creator, such as your name, contact details, portfolio or social links, and rates.
  • Anything else you include when you email or message us.

Information we collect automatically:

  • Usage data about how you interact with our site (pages viewed, referring source, approximate location, and device and browser type), collected through cookies and similar technologies.
  • If you reach our site from one of our ads, the ad's tracking tags and click identifier (for example Meta's "fbclid"), which travel in the web address and are passed to our application form with your answers.

2. How we use your information

We use personal data to respond to enquiries and review applications from brands and creators; to decide whether we're a fit and arrange any introductory call; to provide and improve our services and website; to send service-related communications; to keep the site secure and prevent abuse; and to comply with our legal obligations. We do not sell your personal data.

When you apply after clicking one of our Meta (Facebook or Instagram) ads, we tell Meta that the ad led to an application, a qualified application or a booked call. We send this directly from our own systems, not from your browser. We send your email address and name in hashed (scrambled) form, your browser type, and the time of the event. If you accepted cookies, we also send the ad click identifier. Meta uses this to measure which of our ads work and to show them to people more likely to be interested. Meta may also match the hashed details to a Meta account you hold. Meta handles this data under its own terms; see Meta's Privacy Policy.

3. Legal bases (UK GDPR)

  • Legitimate interests: to review applications, respond to enquiries, run and improve our business and website, and measure and improve our advertising, including telling Meta which of our ads led to an application or booked call (see section 2).
  • Consent: for non-essential cookies (in the UK, the European Economic Area and Switzerland) and any optional marketing, which you can withdraw at any time.
  • Contract: to take steps at your request before entering into, or to perform, an agreement.
  • Legal obligation: where we must process data to comply with the law.

4. Sharing your information

We share personal data only with service providers who help us run our business and website (for example hosting, analytics, form and email providers), under appropriate confidentiality and data-processing terms; with professional advisers and authorities where required by law; with Meta Platforms Ireland Ltd, to measure our advertising as described in section 2; and with a successor in the event of a business reorganisation or sale.

5. International transfers

Some of our providers may process data outside the UK. Where they do, we put appropriate safeguards in place, such as UK-approved transfer mechanisms, to protect your data.

6. Cookies

We use essential storage to make the site work, including remembering your cookie choice. We also use analytics cookies from Google Analytics and Meta to understand how the site is used and which of our videos and ads bring people to us. If you visit from the UK, the European Economic Area or Switzerland, these are not set unless you choose Accept in the cookie banner. If you visit from anywhere else, they are set when the page loads and you can turn them off with Reject. We work out which country you are in from your IP address, and we do not store it. You can change your choice at any time with "Cookie settings" at the bottom of every page, or block cookies through your browser settings.

The video player, application form and booking calendar work differently. Wistia, Typeform and Calendly run these and set their own storage when they load, whatever you choose in the banner. Some of it is used for analytics: Wistia records video views, Google Analytics runs inside the form and calendar, and Meta runs inside the calendar.

The table lists what the site sets. Some items are kept in your browser's local or session storage instead of a cookie, but they do the same job. Third parties can change their own cookies; we last checked this list on 5 November 2026.

NameSet byWhat it's forHow long it lasts
fg_consentFraggellRemembers your cookie choice.1 year
fg_vidFraggellA visitor ID that links your visits, so we can see which ads and pages led to an application.1 year
fg_qFraggellHolds visit events briefly until they are sent to us.Until sent
fg_attrfg_landedfg_tf_respfg_qualifiedfg_bookedFraggellRemember which ad or link brought you here, and stop the same event being counted twice.Until you close the tab
fraggell_ugc_popupFraggellStops the homepage pop-up from showing again.30 days
_ga_ga_80QNFGZTVGGoogle Analytics, on our site and inside the form and calendarTell visitors apart and measure how the site is used.Up to 2 years
_fbpMetaRecognises your browser so we can measure our ads.90 days
_fbcmultiFbcMetaKeeps the ad click identifier if you arrive from a Meta ad.90 days
lastExternalReferrerlastExternalReferrerTimeMetaRecord the site you came from, and when.Until you clear them
wistiaWistia (video player)Player settings, and a visitor ID for video viewing statistics.Until you clear it
wistia-video-progress-*Wistia (video player)Remembers where you stopped watching.Until you clear it
tf_respondent_ccTypeform (application form)Used by Typeform to run the form.6 months
attribution_user_idTypeform (application form)Recognises a returning visitor to Typeform forms.1 year
AWSALBTGCORSTypeform (application form)Routes your requests to the right server.7 days
__cf_bm_cfuvidCloudflare, for Calendly (booking calendar)Protect the calendar from bots and abuse.30 minutes; until you close the browser
_GRECAPTCHAGoogle reCAPTCHA, for CalendlyProtects the calendar from spam.6 months
mStripe, for CalendlyFraud prevention.Up to 2 years

7. Data retention

We keep personal data only for as long as needed for the purposes above, including to meet legal, accounting or reporting requirements, after which we delete or anonymise it.

8. Your rights

Under UK data protection law you have the right to access, correct, delete or restrict use of your personal data, to object to processing, and to data portability. To exercise any of these, email [email protected]. You can object to us sharing your application with Meta for ad measurement at any time by emailing us; we will stop, and we will not send it for any future application. If you are unhappy with how we have handled your data, please tell us first at [email protected] with ‘Data protection complaint’ in the subject. We will acknowledge it within 30 days. You can also complain to the Information Commission at ico.org.uk.

9. Security

We use appropriate technical and organisational measures to protect personal data. No method of transmission or storage is completely secure, but we work to safeguard your information.

10. Children

Our site and services are not directed at children under 18, and we do not knowingly collect their personal data.

11. Changes to this policy

We may update this policy from time to time. The "last updated" date above shows when it was last revised.

12. Contact us

For any privacy question or request, contact:

Fraggell Productions Ltd
Manchester Studio, Unit 1.5B, Heaton Street Works, Heaton Street, Denton, M34 3RG, United Kingdom
Registered in England and Wales · Company no. 12063735
Fraggell Productions Ltd is registered with the Information Commission (ICO), registration number ZC292086.
[email protected] · 0161 711 0031
Fraggell

Performance creative agency.

Manchester Studio
Unit 1.5B, Heaton Street Works
Heaton Street, Denton
M34 3RG, United Kingdom

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© 2026 Fraggell Productions Ltd. Registered in England, company no. 12063735.

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Fraggell Productions Ltd is registered with the Information Commission (ICO), registration number ZC292086.

We'd like to use analytics cookies (Google Analytics and Meta) to see which videos and ads bring people to us. Nothing is set unless you accept. More in our privacy policy.