We out-hooked the account by 72%
We became Humantra's prospecting creative engine: 600+ ads that consistently beat the rest of the account.
- £1.68M
- Spent behind our creative.
- 137M
- Impressions delivered on Meta.
- +72%
- Click-through rate vs the rest of the account.
The creative we ran
Real ads from the account.
Before and after.
Before
Winners, but no system
Humantra was scaling on influencer content with a narrow set of formats feeding cold acquisition. There was no steady cadence of fresh winners, and supplement compliance made volume even harder.
After
+72% higher CTR than the rest of the account
600+ ads across UGC, founder-led, mashup, spokesperson and studio, with £1.68M of spend behind the work. Our creative out-hooked the account at 29% cheaper clicks, with fresh scaled winners every month.
Keep reading.
▼40% ALOHA · CAC in three rounds
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$1.1M+ The Black Stuff · profitably deployed
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+69% Nuvé Beauty · revenue in six months
Read the case studyReady to find your next winner?
In order to qualify:
- You run or work at a DTC brand
- You're spending at least $70,000/mo on ads
- You're ready to invest in creative diversity
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