Fraggell became Aloha’s end-to-end creative partner, handling everything from strategy and research to production and editing. We quickly identified that UGC, particularly taste-test style content was their most effective format, and built a creative pipeline around that. By testing a mix of UGC, high-production videos, and mashups, we consistently delivered winning ads that reduced CPA by 20% and kept it there. With a reliable flow of high-quality content, Aloha was able to scale their spend confidently, knowing their creative was taken care of and performing.

The Fraggell team moved fast, delivering 24 video ads in the first month and completely transforming the brand’s media mix. The result? A profitable CPA from the very first purchase. Month after month, our creative improved, fueled by real performance data. Beyond just video ads, the brand’s internal team leveraged our footage to create static and mashup ads—unlocking even more wins and extending the impact of our work.

While working together, we found multiple winning ads for the brand, both video and static. Helping them increase ad spend and scale into Europe. We armed the marketing team with new assets to test regularly, which had never been done before at the brand.

After a few months with us, Chomps’ ad account got a complete refresh. A steady stream of UGC ads helped them find new winners and capitalize on trends, while their TikTok ad account was packed with platform-native video creatives. We also produced evergreen ads that are still driving results today.

Fraggell became their creative partner, owning the full process from strategy to production. We sourced creators who genuinely needed the product, shot UGC and studio footage, and consistently launched new concepts. Within two months, we outperformed their legacy top ad and six months in, we’d helped grow revenue by 69%, lowered CPA by 24%, and built a system for regular creative wins.